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Does Your Portal Platform Provide Integration with Social Networks?

Social Networking is becoming an important feature to leverage in providing user experiences that return real business value. Leading online retailers are using social networking sites such as YouTube,...

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How Liferay Supports & Integrates with RIA Technologies

Technology supporting RIAs has been around for several years and numerous frameworks exist to support them. Some of the more prevalent platforms are listed below: jQuery – A popular JavaScript...

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Two Critical Considerations Before Building a Prototype

A successful prototype requires proper planning and validation. Before building a prototype companies should consider the following: Factor time and resources for the prototype into the project plan....

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Why User Research & Personas are Critical When Developing Business Apps

It is widely known that persona development, which seeks to zero-in on “customer” behavior and characteristics, has greatly enhanced marketing and merchandizing strategy in the consumer retail space....

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Benefits of Using Personas and User Profiles Together

User profiles and personas are similar in that they both provide information about your user population that can be used to design better applications. As I described in my last post (Why User Research...

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Convincing Other Departments to Work with Personas

We recently held a webinar on How to Create Applications that Engage and Delight Users: Persona Tools and Processes that Fuel New Product Success. We received some great questions from our attendees...

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Effectiveness of Personas When Developing Employee-Facing Applications

This post is another follow up to our recent webinar on How Persona Tools and Processes Can Help You Create Applications That Engage and Delight Users. One of the attendees asked: "Could you talk a bit...

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Are UX teams still working in the garage?

In a previous blog I suggested that most UX teams are surprisingly under-served with tools to support the work they do. "It’s really annoying when I have to unplug the drill to use the saw or the...

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How and Why Personas Can Be a Powerful Part of Your Toolkit

Personas have been a major component in my user experience toolkit for many years now. I’ve used them in my own design work. I’ve helped organizations create and share them across the enterprise. Now...

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Personas and Multi-Channel Experiences

Your users and customers are multi-faceted. Over the course of a day, they may interact with your software or services multiple times, from multiple locations, using multiple devices. Over the course...

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